Universal Yums

Universal Yums is an online DTC brand that sources international snacks from all over the globe for their subscription boxes. Each box includes an educational activity booklet along with the snacks. As the Jr. Graphic Designer, I led the email designs, created static ads, and designed social media posts. Because our goals were to acquire and retain customers, I aimed to create fresh and fun email and ad designs while staying on brand.

In addition, I designed and spot illustrated feature pages for the booklet, organized the creative assets library, and maintained assets for the website and Amazon.